19 Sep Prank – Hoop Dreams – Because Life Should Be Piles of Fun
It was the prank to end all pranks. Weeks of work was to culminate in a glorious on air reveal: Saoirse Long the face of a new fake hemorrhoid cream called Hoop Dreams that was set to go out in every copy of the Sun across the entire city.
Hilarity was to ensue. It didn’t in the end and Saoirse reversed prank me in ways I’ll never forget. (Seriously, I never will…)
Here is the full ad that was designed and published in The Sun: